Bio Hojicha with front and back label 100 g - white matte

Hojicha Powder 100 g – Japanese Roasted Tea with Elegant Taste

Hojicha is a traditional Japanese roasted green tea that differs from classic matcha with its warm, caramel-roasted flavour and lower caffeine content. This premium hojicha powder originates from the Aichi region – one of the most respected tea-growing areas in Japan – and is made exclusively from first harvest tencha stems.

✔ Unique Production Process

Unlike ordinary hojicha, this product undergoes double roasting, which gives it a deep chocolate-brown colour and remarkably elegant taste without bitterness. The result is a fine powder with a characteristic roasted aroma, ideal for a wide range of applications.

✔ Ingredients

100% roasted green tea (Camellia sinensis) – first harvest tencha stems, Japan.

✔ Flavour Profile

• Aroma: warm roasted scent with subtle caramel-nutty notes.
• Taste: smooth, gently sweet, no bitterness, with a long finish.
• Colour: rich chocolate-brown (Roasted Reddish Brown).

✔ Benefits of Hojicha

• Low caffeine content – suitable for evening consumption and sensitive individuals.
• Calming effects – ideal for relaxation and wellbeing.
• Rich in antioxidants – natural protection for the body.
• Gentle on digestion – roasting makes hojicha milder than classic green tea.
• Allergen-free – suitable for virtually all customers.

✔ Uncompromising Quality

• 100% Japanese origin – Aichi region, Japan.
• First harvest (Ichibancha) – highest quality leaves and stems.
• GMO-free – no genetically modified ingredients.
• No additives – pure product without additives.
• Allergen-free – contains no allergens.
• 12-month shelf life – from production date (unopened packaging).

✔ Usage Options

• hojicha latte (hot or iced)
• ice cream and gelato
• cakes, Swiss rolls, cheesecake
• mochi, wagashi, and Japanese confections
• chocolate pralines and truffles
• parfaits and dessert creams
• pastries (croissants, muffins, cookies)
• smoothies and protein drinks

✔ Storage

Store in a dark, dry place at temperatures below 15 °C. After opening, reseal and keep refrigerated. Protect from light, moisture, and strong odours.

✔ What Makes This Hojicha Exceptional?

• Premium Japanese origin – Aichi region with a long tradition.
• First harvest tencha stems – highest quality raw material.
• Double roasting – deeper taste and chocolate colour.
• Low caffeine – an alternative to matcha for sensitive customers.
• Growing trend – hojicha is the "new matcha" on the European market.
• Elegant 100 g packaging – ideal for retail and private label.

✔ Packaging Specifications

✔ Print Data Specifications

✔ Recommendation for B2B Customers

The perfect choice for private label projects, retailers, and distributors who want to offer a premium product with their own branding. Hojicha is a rapidly growing trend – capitalize on the demand for matcha alternatives with lower caffeine content and an elegant roasted taste.

Kyosun – premium Japanese ingredients since 2012.